Last year saw the start of James Gunn’s new DC cinematic universe with Superman, which became the highest grossing comic book movie of the year ($354 million domestic). In 2026, Marvel retaliates by bringing in…
Weekend Preview: ‘Backrooms’ is the Next ‘Weapons’
This year has no shortage of horror films, from studio franchises to original ideas and everything in between. All entries hope to duplicate the genre’s success from 2025, especially the one-two original horror punch of…
Weekend Preview: ‘Mortal Kombat II’ Only Needed One Trailer
Following back-to-back women-driven hits, the summer movie season now begins for men with the release of Mortal Kombat II (ironically on Mothers’ Day weekend). With the different target audience sects between Mortal Kombat II and…
Early Movers: Summer 2026 Has the Demand. Does It Have the Discipline?
Please indulge me for a moment as I do my best impression of a carnival barker (clears throat): “Step right up, folks, to the annual summer movie season. Come and see this hallowed Hollywood highway…
Weekend Preview: ‘The Mummy’ and Horror’s Growth Problem
In the first quarter of 2026, horror came in many shapes and sizes—low budget overperformers, midbudget over- and underperformers, and new franchise releases. All followed common trends in horror. But the differences in scale between…
Early Movers: Clarifying The ‘Avengers: Doomsday,’ ‘Dune 3’ & ‘Jumanji 3’ Battle
There’s a strong case to be made that the most valuable real estate on the theatrical calendar is the December holiday window. Kids are off from school, adults are off from work. Families are desperate…
Q1 2026 Box Office Takeaways: Predictable Demand, Chaotic Execution
The stock market largely subsists on quarterly earnings reports. Billions of dollars in company value spiking and sinking based on three-month snapshots of longer-term strategies. Share price charts begin looking like heart rate monitors. It…
2026’s First $50M Opener: The Race Between Romance and Horror
Remember during the streaming boom of 2019-2022 when Wall Street would inflate or punish media stocks based on quarterly subscriber numbers while completely ignoring profitability and free cash flow? It was the entertainment era equivalent…