Data Pulse
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Tracking Schedule – Week of 4/27
The chart below shows the films that are scheduled to be fielded this week. Titles one through eight are set, nine and 10 are subject to change if an unexpected event disrupts the schedule. If that happens, titles in the...
Box Office Behavior: Hollywood Can’t Keep Up With Culture
Damien Chazelle’s Babylon was a critically divisive yet ambitious portrayal of Hollywood’s runaway train evolution in the 1920s. Martin Scorsese’s Killers of the Flower Moon was a stirring historical crime drama that challenged audiences with America’s ugly past. The Holdovers...
Weekend Preview: ‘Michael’ & the Jump From Biopic to Blockbuster
Summer movie season is about to kick off early with Lionsgate’s Michael. Although anticipation is high, biopic expectations would normally assert a ceiling for success. However, this ceiling only kicks in if Michael actually plays like a biopic with the...
Tracking Schedule – Week of 4/20
The chart below shows the films that are scheduled to be fielded this week. Titles one through eight are set, nine and 10 are subject to change if an unexpected event disrupts the schedule. If that happens, titles in the...
Weekend Preview: ‘The Mummy’ and Horror’s Growth Problem
In the first quarter of 2026, horror came in many shapes and sizes—low budget overperformers, midbudget over- and underperformers, and new franchise releases. All followed common trends in horror. But the differences in scale between the metrics, especially Awareness and...
Tracking Schedule – Week of 4/13
The chart below shows the films that are scheduled to be fielded this week. Titles one through eight are set, nine and 10 are subject to change if an unexpected event disrupts the schedule. If that happens, titles in the...
Weekend Preview: ‘You, Me & Tuscany’ Cracks Open the Romantic Genre Wars
The newfound consistent success of romantic drama literary adaptations has made it more difficult to properly project the rare theatrical rom com these days. Demographically, the target audiences may look similar. But Theatrical Intent can vary wildly, making it difficult...
Tracking Schedule – Week of 4/6
The chart below shows the films that are scheduled to be fielded this week. Titles one through eight are set, nine and 10 are subject to change if an unexpected event disrupts the schedule. If that happens, titles in the...
Early Movers: Clarifying The ‘Avengers: Doomsday,’ ‘Dune 3’ & ‘Jumanji 3’ Battle
There’s a strong case to be made that the most valuable real estate on the theatrical calendar is the December holiday window. Kids are off from school, adults are off from work. Families are desperate for distractions lest they be...
Weekend Preview: ‘Super Mario Galaxy Movie’ Asks What Makes a Blockbuster?
Heading into 2026, box office analysts, film buffs, and even the general public could all make educated guesses as to the likely highest grossing movies of the year, including this week’s The Super Mario Galaxy Movie. Analysis is hardly necessary...
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