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Q1 2026 Box Office Takeaways: Predictable Demand, Chaotic Execution

2026 Box Office

The stock market largely subsists on quarterly earnings reports. Billions of dollars in company value spiking and sinking based on three-month snapshots of longer-term strategies. Share price charts begin looking like heart rate monitors. It…

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Weekend Preview: Pixar’s ‘Hoppers’ Poised to Break Animation’s Consistency

Pixar's Hoppers Box Office Tracking Projection

Animation is the go-to choice for family movie-going while also providing a reliable return for theaters. Over last year, and excluding juggernauts like Zootopia 2, animated films have consistently opened in the $15 million to…

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Box Office Behavior: Why Studios Still Spend Millions On Super Bowl Trailers

Star Wars: The Mandalorian & Grogu Box Office projection

The Super Bowl was played two weeks ago as of this writing. In a one-sided competition, the most compelling drama may have occurred between the game play. The average 30-second ad spot this year cost…

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