Disney returns to its familiar Memorial Day weekend spot with the first Star Wars film in seven years—Star Wars: The Mandalorian and Grogu. The positioning is familiar for Disney, as eight years prior the studio…
Early Movers: Clarifying The ‘Avengers: Doomsday,’ ‘Dune 3’ & ‘Jumanji 3’ Battle
There’s a strong case to be made that the most valuable real estate on the theatrical calendar is the December holiday window. Kids are off from school, adults are off from work. Families are desperate…
Weekend Preview: Pixar’s ‘Hoppers’ Poised to Break Animation’s Consistency
Animation is the go-to choice for family movie-going while also providing a reliable return for theaters. Over last year, and excluding juggernauts like Zootopia 2, animated films have consistently opened in the $15 million to…
Early Movers: Can ‘The Super Mario Galaxy Movie’ Grow Beyond Its Breakout?
Early Movers is a new monthly Greenlight Analytics series designed to surface which upcoming films are breaking through early and how they’re doing it. Each installment examines both full-funnel standouts and month-over-month momentum, offering a…